This article may contain references to products or services from one or more of our advertisers or partners. We may receive compensation when you click on links to those products or services. Nonetheless, our opinions are our own.
Shopping on TV can be overwhelming. There are several options available, and prices may vary at any moment. The timing of your TV purchase can affect your viewing experience while keeping costs manageable. This guide provides information on when to buy a TV. We will discuss seven key times of the year when you can find deals and discounts.
This will help you figure out when the best times are to buy a screen. It talks about big holidays, sales events, and trends in the business. You can save money by knowing when these times are the best to buy. You will also ensure that you maximize the value of your money.
The Super Bowl Season
January marks the beginning of football season playoffs, leading to the Super Bowl in February. During this time, TV makers often give discounts on older models to clear space for new ones.
As the Super Bowl approaches, many people start getting ready for football. They look for good deals on televisions. Retailers usually make room for new models by selling older stock. This means there are great discounts that smart shoppers can enjoy.
- Discounted prices: During playoffs in January, TV makers and sellers usually lower prices on older models. They do this to make room for the newest tech. This is a good chance for those who want to upgrade without spending too much money.
- Increased Selection: With many promotions happening this season, buyers will see a wider range of choices at different prices. From cheaper models to high-end screens, there is something for everyone.
- Bargaining Opportunities: Many stores may have great sales or package deals. These could come with extra items, like soundbars or cables, when you buy a TV during this time.
This great time improves your watching experience just in time for game day. It also helps you get the best value for your money. Whether you are a huge fan who loves every play or someone who enjoys movie nights, it’s tough to match the fun of exciting sports and wise shopping.
Black Friday Sales
Held every year on the day after Thanksgiving, Black Friday is a great day for shoppers. You can find deep discounts on electronics, like televisions. Many stores set up special deals just for this day.
Black Friday is a day that no tech lover should overlook, especially for buying a new TV. This annual sales event has stores dropping prices on many electronics. Shoppers can find great deals on high-quality TVs at huge discounts. Here are some good reasons why this day is the best for buying TVs:
- Great Discounts: Many big retail stores offer great deals and special promotions that can save you 30% or more from the normal price.
- Large Selection: Retailers prepare for the busy time by having many brands and models. This lets shoppers pick from a wide range of choices, from affordable options to high-quality products.
- Bundle Deals: Often, Black Friday sales include good bundle offers. For example, you might get accessories like soundbars or streaming devices for much less.
The combination of low prices and available products makes Black Friday one of the best times of the year to buy a new TV. You can feel sure that you are getting great value for your money.
Post-Cyber Monday Deals
Cyber Monday starts the holiday shopping online. Many stores keep their sales going into December. This is also a good time to find a deal on TVs. They clear out stock before the year ends.
After Cyber Monday, many stores keep giving great discounts on televisions. They want to sell out their stock before the year ends. This is a good chance for smart shoppers to find great deals without the busy crowds that usually come with Black Friday and Cyber Monday.
- Extended Promotions: Stores like Amazon, Best Buy, and Walmart often keep their holiday sales going in December. This means you can save more on different TV models.
- Inventory Clearance: New models are coming out in early January. This means big price cuts on last year’s TVs.
- Bigger Discounts: During this time, you can see discounts of 20-40%. Retailers want to create space for new products.
This window gives you a nice mix of options and good prices. You can not only find discounts but also pick from a great selection. Check the clearance sections of online stores or sign up for alerts. This could help you find the perfect TV for much less than its original price.
Spring Clearance Events
In March and April, most stores begin to sell last year’s models to make space for newer ones shown at events like CES (Consumer Electronics Show). It’s a good time for bargain hunters.
During March and April, many stores start their spring sale events. This time is great for finding good deals on TVs. As shops get ready for new products after events like CES, they want to get rid of older models at lower prices. This change is good for stores and smart shoppers who are looking for discounts.
Here are some main points to remember during this busy shopping time:
- Discounted Prices: Look for markdowns as high as 30-50% on last year’s models.
- Wide Selection: Stores will show many brands and features that may have what you want without the high price.
- Bundle Offers: Watch for deals that have extra accessories or longer warranties when you buy a TV during these sales.
This special timing helps you make the most of changes from makers. You can still find good electronics for lower prices.
Prime Day Discounts
Amazon has its own retail holiday called Prime Day in July. This event is not just for Amazon. Other stores take part too by offering good deals on different brands and models.
In July, one of the best shopping events for tech fans happens when Amazon holds its special retail holiday. This event brings amazing deals on many products, like televisions. Smart shoppers can find big discounts not just on Amazon, but also at other stores that want to attract buyers with their own offers. Retailers often try to outdo one another by matching or lowering prices during Prime Day.
- Affordable Prices: Many electronics stores offer big savings on popular TV brands and models. They do this to grab your attention during this busy shopping time.
- Package Deals: Look for package offers that come with extras like soundbars or streaming devices. These deals make the price of the TVs even better.
- Early Offers: Pay attention to early deals and previews from stores before the event. Signing up for their newsletters can help you learn about special offers.
This is really one of the best times of the year to improve your home entertainment system without spending too much money.
Labor Day Promotions
As summer ends in early September, many stores start their sales for Labor Day weekend. So, be sure to watch for good deals on TVs.
As summer ends and Labor Day weekend comes, it’s a good time for smart shoppers to grab great TV offers. Stores usually use this holiday to make space for new models that arrive in the fall. So, if you have been looking at that big-screen TV, now is the time to act.
- Big Discounts: Look forward to big price cuts on different brands and sizes of TVs. Stores like Best Buy, Walmart, and Amazon usually give deep discounts during this time.
- Bundle Offers: Keep an eye out for deal bundles that might come with extra items like soundbars or streaming devices at lower prices when buying a TV package.
- Online Deals: Many online shops offer special deals for people shopping from home. This can sometimes give you even more savings than in-store promotions.
Make sure to check prices on different sites. This helps you stay within your budget and find the best deal. By keeping these important tips in mind during Labor Day sales, you can improve your home entertainment system without spending too much money.
New Model Releases
New models are usually released in the spring and fall. This is when companies show off new technology or upgrades in TV design. These new releases often cause prices to drop on older models. This drop in price helps encourage consumers to buy the latest products.
The spring and fall seasons are great times for people who want to upgrade their home entertainment systems. In these times, big TV makers usually show off their newest technologies and designs at trade shows and events. The arrival of these new models often leads to big price drops on older TVs. Stores want to clear out their stock to make way for the new ones.
- New Tech: Watch for upgrades like OLED screens, 8K resolution, and better smart TV features each year when new models come out.
- Sales Events: Big holidays, like Black Friday or Cyber Monday, often match up with these seasonal launches, giving you good discounts on older models.
- Pace Yourself: If you can hold off until these new releases, you will often find great deals on trusted, slightly older tech without giving up on quality.
Year-End Closeouts
After Christmas and before the New Year is a great time for some stores to sell off their stock. This can give you some amazing chances to find deals if you don’t mind older model years.
As the holiday rush ends, many stores want to sell off old stock. They need room for new items for the next year. This time can be great for smart shoppers looking for TVs at lower prices. Here are some ways to make the most out of these after-Christmas sales:
- Staying Open with Model Years: Newer models may have fun features, but buying slightly older ones can save you a lot of money.
- Looking at Online Retailers: Sites like Amazon or Newegg often lower prices after Christmas. This means you can get a good deal from home without dealing with big crowds.
- Visiting Local Electronics Stores: Don’t forget small local shops. They might offer discounts as they clear out their stock.
- Timing Purchases with Sales Events: Watch for big sales events like New Year’s Day. Many stores keep lowering prices on electronics then.
Taking time during this change is good. It helps you find a great television for a low price. It also means you give up only a few months of newer models for big savings.
Comparison Shopping During Tax Refund Season
Late winter and early spring mean it’s tax refund time. You might get more discounts from dealers who want to make sales before the busy summer season starts.
Late winter and early spring are a great time for shopping around, especially if you want to buy a new TV. Many people get tax refunds during this time. Retailers expect more spending and offer tempting discounts to draw in customers. Here are some important points to think about during this time:
- More Sales: Many electronics stores hold sales during tax refund time, offering big discounts on popular TVs.
- End of Season Sales: Stores want to sell their old stock before summer, so you might find older or discontinued models for less.
- Price Matching Rules: Use price matching offers from many stores. This helps you get the best prices compared to other shops.
The mix of tax refunds and store promotions is good for everyone. Smart shoppers can use their extra money while brands aim to sell out their items at the end of the season. It’s important to compare features and prices.
Conclusion
Buying a new TV doesn’t have to be a stressful experience. By knowing that sales and new model releases happen in cycles, people can plan their purchases to get the best deals and get the most value. During certain times of the year, like the Super Bowl season, Black Friday and Cyber Monday, spring clearance events, Prime Day, Labor Day, new model releases, year-end closeouts, and tax refund season, you can always find great deals. If you keep an eye on these good deals and compare prices wisely, you can improve your home entertainment setup without spending a lot of money. This will give you a better viewing experience and a smart investment.
Frequently Asked Questions
How much should TVs cost?
The price of TVs can vary greatly depending on the brand, size, features, and technology. For a budget-friendly choice, you can find good TVs starting around $200 to $500. Mid-range TVs with better picture quality and smart features usually cost between $500 and $1,500. High-end models with the latest features and superior picture quality can range from $1,500 to several thousand dollars.
What criteria should I use when shopping for a TV?
When buying a TV, consider important factors like screen size, resolution (HD, 4K), refresh rate, and connection options (HDMI, USB). Additionally, take into account smart features (like streaming apps), HDR support, and sound quality. Think about your viewing habits and the space where you’ll place the TV to find the best screen size. Focus on features that enhance your viewing experience, and compare specs, reviews, and in-store models before making a decision. Aim for a balance of quality and price to ensure long-term satisfaction.
Is every TV a smart TV?
Not all TVs are smart TVs. A smart TV connects to the internet and has built-in apps, allowing you to stream content from services like Netflix and Hulu. Regular TVs, however, require external devices like streaming sticks or set-top boxes to access these services. When shopping for a TV, decide whether you prefer a smart TV or are comfortable using additional devices for streaming.

Reviewed and edited by Albert Fang.
See a typo or want to suggest an edit/revision to the content? Use the comment form below for feedback.
At FangWallet, we value editorial integrity and open collaboration in curating quality content for readers to enjoy. Much appreciated for the assist.
Did you like our article and find it insightful? We encourage sharing the article link with family and friends to benefit as well - better yet, sharing on social media. Thank you for the support! 🍉
Article Title: The Best Times to Buy a TV: A Smart Shopper’s Guide to Big Savings
https://fangwallet.com/2025/06/11/best-times-to-buy-a-tv/
The FangWallet Promise
FangWallet is an editorially independent resource - founded on breaking down challenging financial concepts for anyone to understand since 2014. While we adhere to editorial integrity, note that this post may contain references to products from our partners.
The FangWallet promise is always to have your best interest in mind and be transparent and honest about the financial picture.
Become an Insider

Subscribe to get a free daily budget planner printable to help get your money on track!
Make passive money the right way. No spam.
Editorial Disclaimer: The editorial content on this page is not provided by any of the companies mentioned. The opinions expressed here are the author's alone.
The content of this website is for informational purposes only and does not represent investment advice, or an offer or solicitation to buy or sell any security, investment, or product. Investors are encouraged to do their own due diligence, and, if necessary, consult professional advising before making any investment decisions. Investing involves a high degree of risk, and financial losses may occur including the potential loss of principal.
Source Citation References:
+ Inspo
There are no additional citations or references to note for this article at this time.