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How to Start an Etsy Business and Successfully Sell on Etsy

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Everyone is trying different ways to make money online nowadays, yet only a handful are actually succeeding. This is due to consistency. You have to stick with one thing and give it time in order for it to work for you, especially if you are going to sell on Etsy.

The problem is many people get hyped after learning about the great program offered by Etsy and sign up. However, some won’t even last a few days on there before moving on to something else. Those that do stick with the program and work on building up their store, products, and reputation, succeed and you can too. So, if you are serious about selling on Etsy and plan on giving it your all, then this article can help get you started.

What is Etsy?

Etsy is an e-commerce global marketplace where creativity thrives. Built on the principles of keeping a human connection alive in a world where automation is dominating the workplace, Etsy connects millions of buyers worldwide with a large community of independent sellers across the globe that offer creatively unique, handcrafted, and vintage items you won’t find anywhere else.

How to open your own shop on Etsy

Opening your own shop on Etsy is easy, but first, read the seller policy. If after reading the seller policy, you still want to continue, go to and click “Sell on Etsy”. Next, click, “open your Etsy shop” and select your language, country, and currency then click “save and continue”. Now, choose your shop name and click “save and continue”. Be sure to choose a name that reflects your niche or style. The name chosen for your shop must meet the following requirements:

  • 4-20 characters long
  • No special characters or spaces
  • No profanity

If you enter a name that’s already in use, you will be given other shop name suggestions that are available or you can simply try another name that you like.

What items should you sell on Etsy?

It’s time to unleash your creativity and come up with some great products to sell on Etsy. If you already know what you will sell, skip over this part and continue to the “listing your products” section. However, if you are still trying to decide what to market, here are some ideas.

First, let me say this… it doesn’t really matter what you sell because people will buy practically anything, it’s all about the advertising, driving traffic, generating leads, and promoting your products, but most importantly (as stated earlier) being consistent. Success does not come overnight, if you want to be successful in any business, you have to work for it, be patient, and be fair and success will come.

To get an idea of what others are selling on Etsy, browse through the products available. To be honest, you can create a plaque with a wise quote and sell it on Etsy. Think “Home Sweet Home” and be creative.

Listing your products

Go to your account and click “shop manager”. Click “listings” or if you are new, click on your shop then click “add a listing”. The next steps are…

  1. Add photos
  2. Select a thumbnail image
  3. Add details
  4. Add a description
  5. Add inventory and pricing, or for digital items: Add files
  6. Set up shipping
  7. Marketing
  8. Publish or save your listing

Creating marketing campaigns to promote your best selling Etsy products

There are many ways to advertise your shop and products. You can run ads on Google or Facebook starting with a low budget, then gradually increasing as you start to earn profits.

Social media has gained a lot of power over the years, so you should take some time out of your day to create a presence on at least two platforms and show daily activity.

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The content of this website is for informational purposes only and does not represent investment advice, or an offer or solicitation to buy or sell any security, investment, or product. Investors are encouraged to do their own due diligence, and, if necessary, consult professional advising before making any investment decisions. Investing involves a high degree of risk, and financial losses may occur.

Just another aspiring small business owner and amateur photographer blogging in an attempt to break down personal finance lingo.

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